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Finally, a burger that grosses out vegetarians and meat eaters alike

Zack Beauchamp is a senior correspondent at Vox, where he covers ideology and challenges to democracy, both at home and abroad. Before coming to Vox in 2014, he edited TP Ideas, a section of Think Progress devoted to the ideas shaping our political world.

This is a real burger from Burger King that real people are expected to really eat:

wtf burger king

WTF, Burger King. (Kotaku)

Two questions. First — what? And second — why? In God's name, why?

As for what, it's an all-black burger being rolled out by Burger King. And I do mean all-black. According to Kotaku, citing the Japanese-language outlet NariNari, it has "buns made from bamboo charcoal, an onion and garlic sauce made with squid ink, beef patties made with black pepper, and black cheese, which is also apparently made with bamboo charcoal."

As for why — maybe the last one sold well? Apparently, Burger King Japan had previously made a burger with black buns and black squid-ink ketchup. McDonald's China did something similar, as did the French fast food restaurantQuick. Quick's version was as The Dissolve notes, a tie-in with the 3-D release of The Phantom Menace in 2012, and was titled the "Dark Vador" burger.

vader burger

(Mintinbox.net)

The movie tie-in thing kinda makes sense. But Burger King Japan and McDonald's China have no excuse. I mean, does this really look appetizing?

gross black burger king cheese

Ewww — and I love cheese. (Mic)

I guess it's just one of life's little mysteries. Like why Roy Rogers still exists.

Correction: The original version of this post called the "Dark Vador" burger a misprint. "Dark Vador" is actually the French name for Darth Vader.

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