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Rebecca Jennings is a senior correspondent covering social platforms and the creator economy, with a focus on how social media is changing the nature of fame, fashion, money, and human relationships. Since joining Vox in 2018, she has reported extensively on the introduction of TikTok into the US, covered the rise and fall of hype houses and sexfluencers, and investigated young tech entrepreneurs, aesthetic trends, and the nature of beauty in the social media age.

She also contributes regularly to New York magazine, profiling controversial internet personality Trisha Paytas, the quirky platform, and TikTok-born artist PinkPantheress. On Wednesdays, she publishes a weekly column on internet culture — sign up here to get it via email. You can reach her at or on Twitter and Instagram at @rebexxxxa.