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Full video: Rachel Roy and Dia&Co CEO Nadia Boujarwah at Code Commerce

The pair discussed business opportunities in the plus-size fashion market, and the reasons why many mainstream fashion brands still avoid it.

Nadia Boujarwah, CEO of Dia&Co, and Rachel Roy, founder of Rachel Roy, being interviewed at Code Commerce. Keith Macdonald

Fashion designer Rachel Roy, whose eponymous brand is sold through brick-and-mortar chains like Macy’s and digital-first retailers like Dia&Co, was joined onstage by Dia&Co co-founder Nadia Boujarwah at Recode’s Code Commerce conference. The two discussed the business opportunities in the plus-size fashion market, and the reasons why many mainstream fashion brands still avoid it.


This article originally appeared on Recode.net.