Recode’s Code Commerce event will take you inside Amazon, Nike, Warby Parker and Eataly

At our Code Commerce event on September 13 and 14, attendees will be treated to Recode’s signature unscripted interviews with a lineup of some of the most compelling entrepreneurs and business leaders in retail and e-commerce today.

But there’s also a twist — on Day 2, guests will get to choose from behind-the-scenes tours and exclusive looks at the operations of at least four big online and brick-and-mortar retailers in New York City.

The on-location experiences include:

• A visit to Amazon’s Prime Now same-day delivery hub, located across from the Empire State Building on 34th Street. Amazon execs, including Prime Now’s director of North America operations, will lead tours and answer questions from a Recode editor.
• A guided tour of Nike’s new SoHo flagship store — a temple of sport and a model for 21st century retail. A Nike exec will be on hand to give insight into design choices and more.
• Warby Parker co-founder and co-CEO Dave Gilboa will host Code Commerce attendees at the company’s original retail outpost. He’ll explain why the eyewear startup continues to aggressively add new retail locations, with 55 current ones and 10 more on the way in the next year.
• Eataly CFO Adam Saper will give guests an inside look at the company’s 50,000-square-foot mecca to Italian ingredients and cuisine in the city’s Flatiron neighborhood. He’ll also explain why the marketplace’s shop-and-dine model makes a ton of business sense, and how delivery plays a role in attracting new customers.

Awesome, yes? Yes. The catch: Code Commerce is coming up fast so register today to get first dibs on these exclusive visits when enrollment for them opens up.

This article originally appeared on Recode.net.

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