Stacey Snider believes big studios still have the marketing chops that new competitors haven’t figured out. And as the CEO of 20th Century Fox, she has the opportunity to prove that the allure of the big studio — with its fingers in every aspect of the media business — is alive and well. Watch her onstage conversation with CNBC’s Julia Boorstin at Code Media.
This article originally appeared on Recode.net.
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