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Spectacles, Snap’s video-recording sunglasses, are now available for purchase online.
Snap has been selling the glasses since November, but you could only buy them from a single New York City pop-up shop, or from vending machines that popped up somewhat randomly in places around the country.
Now Snap is closing the pop-up shop and pulling the vending machines back (at least temporarily) to sell the glasses in a more conventional way — online at Spectacles.com.
Snap’s glasses have been great marketing for the company, which is preparing to IPO early next month. The unorthodox sales method generated a lot of buzz, long lines and lots of free publicity from users scrambling to buy them.
Even so, the glasses aren’t a meaningful part of Snap’s business. The company brought in $404 million in revenue last year, but said in its IPO paperwork that Spectacles have “not generated significant revenue for us.”
The glasses will be the same price ($129.99) and come in the same colors as they did when Snap sold them out of vending machines.
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This article originally appeared on Recode.net.