Google’s chief business officer, Philipp Schindler, says the company is doing everything it can to combat misinformation campaigns online, a.k.a. “fake news.”
“We have to take the fake news problem very, very seriously and think about what we can do there,” he said at the Code Media conference at the Ritz-Carlton in Dana Point, Calif.
The proliferation of misinformation online is a tricky problem to solve, he said, but the company has made efforts by cutting fake news publishers off from one of its advertising platforms. Google has also added labels when certain stories in Google News have been fact-checked.
“Fake news means a lot of different things to different people, and it’s often very hard to draw the line, obviously, between fake news and bad journalism,” he said, adding that concerns about censorship also arise.
He said he didn’t have any advice for Facebook, however, which has found itself more visibly in the center of conversation around misinformation spreading online.
This article originally appeared on Recode.net.