From women to life hacks, Donald Trump has advice on pretty much everything

Trump’s politics aren’t consistent. But his advice always is.

Surprisingly, we found that despite being constantly derided as inconsistent, Trump is actually very consistent on a number of key issues, including international business and trade, his thoughts on women, and how to win at negotiating (don’t cede anything). Additionally, he is far more self-aware of the image he projects as a loose cannon liable to say anything than his critics give him credit for.

In his latest book, Crippled America, published in 2015, Trump disputed the idea that his "unpredictable" nature is detrimental to campaign and instead argued its advantage is that it makes it impossible for his opponents to predict his next move.

Similarly, in reading Trump, one gets the sense that he is more adept at cultivating his media presence than many realize — both the ridiculous and the inflammatory. In some ways, it seems as if Trump’s desire to be in the national spotlight has been part of his plan all along.

Later in 2004, after the success of The Apprentice, Trump wrote:

What’s more, it is abundantly clear in reading Trump that he views the world as a zero-sum game filled with clear winners and losers, and that in order to win one must crush his opponent:

Additionally, the narrative that Trump is tenacious and unwilling to compromise has long been essential to how he views himself.