The Donald Trump–Mike Pence ticket has a logo, and it is ... not safe for work?
Shortly after Trump announced the Indiana governor as his running mate, the Republican National Committee sent out a fundraising email with a new Trump-Pence letterhead. The logo: A Trump "T" penetrating a Pence "P" to form some kind of distorted American flag. See for yourself:
The Trump-RNC joint fundraising committee first out with an fundraising email off Pence news, and new logo! pic.twitter.com/t5XcKZAdjt— Nick Corasaniti (@NYTnickc) July 15, 2016
The logo, which the Trump-Pence campaign will presumably use until the general election in November, hasn’t found many fans among on the internet. Some suggested alternatives:
But even more enjoyably, the logo incited a lot of snark from the beautiful people of Twitter, bringing rise to the logo’s more, um, suggestive implications.
Here are some of the best zingers:
"When two people love each other very much and want to start a campaign together..." pic.twitter.com/OkOncMsbth— Ellie Hall (@ellievhall) July 15, 2016
"I guarantee you there's no problem with the size of the T." https://t.co/GT6s6oveEc— Binyamin Appelbaum (@BCAppelbaum) July 15, 2016
The Trump/Pence logo should be pixellated at the point where the T penetrates the P's hole pic.twitter.com/WxUedIB42A— Erin Gloria Ryan (@morninggloria) July 15, 2016
How are we supposed to explain the new Trump logo to our children??— Will Rahn (@willrahn) July 15, 2016
It’s really easy to make fun of logos
When Hillary Clinton came out with her logo last year, it was also met with plenty of criticism. Designers critiqued it for being too blocky, using unoriginal colors, and looking too corporate.
But logos, like Clinton’s and now the Trump-Pence one, are easy to pick apart, especially when people have predisposed opinions of the person the logo is representing. Paul Davies, a psychologist turned designer, told Vox’s Christophe Haubursin last year that he likened the response to the Clinton logo to "psychological transference":
Everyone has opinions and expectations of the Clinton campaign; the logo gives a platform for those feelings to be represented visually. When that visual doesn't align with people's feelings, there's a clash between perception and reality.
Once the Clinton logo is sufficiently associated with the campaign it represents, it will likely fade out of the public consciousness, Davies said.
We have all seemingly forgotten about Clinton’s logo over the past year. Maybe someday, years from now, we will manage to forget about the Trump-Pence one too.
For now, I will leave you with this interpretation of the Trump-Pence flag. (Warning: NSFW)