This new Pokémon game is bringing augmented reality mainstream.
This article originally appeared on Recode.net.
It really was that special.
Popularity peaked last July, but its long tail is still going.
In a month, America walked an additional 144 billion steps, a new Stanford/Microsoft study says.
"[We have] mixed feelings about people looking at their screen when we're trying to lead them out into the park."
AR, he says, is "far more interesting and promising — for technology and, really, for humanity."
Niantic CEO John Hanke takes us behind the scenes on the latest Recode Decode.
AppLock+ lets you hand over the phone without having to worry that anyone will do more than hatch eggs and fling Poké Balls.
One bedroom, no light, next to PokéStop.
You gotta catch ‘em all — before your battery runs out.
Don’t get hit with Olympic-size overage charges.
Two go’s for the price of one.
It may be the first augmented reality hit, but serious players turn off that aspect of the game.
But does it have staying power?
The future is now and it’s amazing.
You might say that Pokémon Go doesn’t. Get it?
You could make some serious Pokémon dough.
Just a little back-of-the-napkin math.
Google wants startups under its roof, but it can’t catch ‘em all.
Niantic says it’s working on a fix with Google.