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Code/Media 2016: Gabe Leydon, CEO, Machine Zone

Asa Mathat for Vox Media

Machine Zone CEO Gabe Leydon talks with Peter Kafka about the free-to-play gaming business, where his company has found success with Game of War: Fire Age and Mobile Strike. He discusses how smartphone games attract new players who pay nothing to start, and then make money off of them later.

This article originally appeared on Recode.net.

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