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Code/Media 2016: Gabe Leydon, CEO, Machine Zone

Asa Mathat for Vox Media

Machine Zone CEO Gabe Leydon talks with Peter Kafka about the free-to-play gaming business, where his company has found success with Game of War: Fire Age and Mobile Strike. He discusses how smartphone games attract new players who pay nothing to start, and then make money off of them later.

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