Celebrity founders aren’t rare. But ones that have helped build nine-figure brands in three years are.
Kate Hudson, the actress who first broke out with her role in “Almost Famous,” is one of the latter. In 2013, she co-founded Fabletics, a workout clothing brand that started in digital retail but is making a big push into physical stores. By the end of 2015, Fabletics had crossed $150 million in annual sales.
Part of the retailer’s success can be traced to its subscription model that encourages repeat purchases, giving it the revenue predictability to undercut competitors on price. But that same model has at times come under fire from customers who aren’t clear how it works.
On the evening of December 6 in San Francisco, Hudson will join Kara Swisher and me at our final Code Commerce event of the year to discuss her path from actress to entrepreneur and what has and hasn’t worked along the way.
She’ll appear onstage that night alongside Adam Goldenberg, Fabletics’ co-founder and the CEO of its parent company, TechStyle Fashion Group. This year, the company expects to do more than $650 million in combined sales from Fabletics and its other subscription shopping sites JustFab, ShoeDazzle and FabKids. An IPO could be in its future.
Hudson and Goldenberg join what was already a stellar speaking lineup for the December 6 event. The evening will also feature conversations with Jack Dorsey, Apple Pay chief Jennifer Bailey, as well as Peter Szulczewski, the CEO of the $3 billion shopping app Wish, which is in the process of raising its second $500 million investment in as many years.
If you’ve been to either of our two previous Code Commerce events this year, you know what to expect: Live journalism in the form of unscripted onstage interviews, plus an hour of networking with smart peers over good food and drinks.
Yes, there’s a catch — these events tend to sell out quickly and space is limited. So register today.
This article originally appeared on Recode.net.