Uber announced today its plans to expand its application program interface, or API, project to its nascent delivery service, UberRush. By adding just a few lines of code, businesses such as Nordstrom and 1-800-Flowers can now integrate UberRush’s one-hour delivery service directly into their digital products.
It’s an extension of Uber’s plan to encourage app developers to deep link to the car-hailing service — and a less-than-subtle way to place its branded service within a variety of third-party apps. But it’s also a sign of Uber’s desire to become not just the world’s de facto transportation service, but also its go-to delivery service. In doing so, Uber is entering a very crowded market, where Amazon, Google and other delivery startups are all clamoring to lock down big name retailers.
Read the rest of this post on the original site »
This article originally appeared on Recode.net.
We have a request
Most news outlets make their money through advertising or subscriptions. But when it comes to what we’re trying to do at Vox, there are a couple of issues with relying on ads and subscriptions to keep the lights on:
1. Advertising dollars go up and down with the economy. We often only know a few months out what our advertising revenue will be, which makes it hard to plan.
2. We’re not in the subscriptions business. Vox is here to help everyone understand the complex issues shaping the world — we believe that’s an important part of building a more equal society. And we can’t do that if we have a paywall.
It’s important that we have several ways we make money, and that’s why we ask readers for help keeping Vox free. Our goal today is for 47 Vox readers to pledge an annual financial gift to Vox to help us keep our work free for everyone. Will you become one of them?
Yes, I'll give $120/year
Yes, I'll give $120/year
We accept credit card, Apple Pay, and
Google Pay. You can also contribute via
:format(webp)/cdn.vox-cdn.com/uploads/chorus_image/image/63705013/20160128-uberrush-screen.0.1462601265.0.jpg)
