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Amazon Is Running Its First-Ever Super Bowl Ad

Alec Baldwin and Dan Marino lend a hand.

Have you guys heard of Amazon.com?

They’re an up-and-coming “e-commerce” company. And like lots of other “dot-com” startups, they’re spending millions on a Super Bowl ad next month to try to break through the clutter and grab your attention.

It might seem crazy for a company to try to convert TV watchers into World Wide Web users. But who knows? It might just work.

Here’s a preview:

https://www.youtube.com/watch?v=_y-4pGhRxek

This article originally appeared on Recode.net.