Pebble may have started out as a smartwatch for early adopters, with its bare-bones design and an open-software platform, but recent iterations of Pebble show that the startup is trying to appeal more to the masses. And its latest software update is another step toward that.
Today Pebble is rolling out a new, free health-tracking system called Pebble Health, adding native step counting and sleep tracking to newer Pebble smartwatches (every watch except the Pebble Classic and Pebble Classic Steel). Previously, you could run a version of a third-party app, like Misfit or Jawbone Up, to get a glimpse of your activity levels on Pebble. Now Pebble clearly wants to own the experience, at least to a point. The app will share the data to Apple’s Health app and Google Fit, where users can get a more granular view of their health data.
This article originally appeared on Recode.net.