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Jawbone may be known to consumers for devices like earpieces and wristbands, but on Wednesday, at the Code/Mobile conference at The Ritz-Carlton in Half Moon Bay, Calif., CEO Hosain Rahman said hardware is no longer the important part.
Here’s the full session video of Rahman’s interview with Re/code Executive Editor Kara Swisher, in which he discusses why wearable technology hasn’t yet had its “iPhone moment”:
This article originally appeared on Recode.net.