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Amazon to Hachette: Publish Cheaper, or Perish

“You have to draw the box big. Books don’t just compete against books. Books compete against Candy Crush, Twitter, Facebook, streaming movies, newspapers you can read for free. It’s a new world. It’s so important not to simply build a moat around the industry the way it is now.”

— Amazon Kindle boss Russ Grandinetti, explaining why his company wants Hachette — and book publishers in general — to accept lower prices, in the New York Times.

This article originally appeared on Recode.net.