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Twitter Buys Native Ad Maker Namo Media

Peter Kafka covers media and technology, and their intersection, at Vox. Many of his stories can be found in his Kafka on Media newsletter, and he also hosts the Recode Media podcast.

Twitter has acquired Namo Media, a startup that’s supposed to help mobile-app makers plug “native” ads into their services. Twitter says it will integrate Namo Media into MoPub, the mobile ad company it bought last fall.

This article originally appeared on Recode.net.