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Sequoia Capital Leads $11 Million Investment in Mobile Marketing Firm Kahuna

Jason Del Rey has been a business journalist for 15 years and has covered Amazon, Walmart, and the e-commerce industry for the last decade. He was a senior correspondent at Vox.

Kahuna, a Silicon Valley startup that helps companies build more usage of their mobile apps, has raised an $11 million investment, with the majority coming from Sequoia Capital. Sequoia partner and AdMob founder Omar Hamoui will join Kahuna’s board. Current Kahuna customers include Yahoo, 1-800-FLOWERS and online consignment startup ThredUp, which use Kahuna’s technology to send the right push notifications at the right time to get app downloaders to come back to an app more often.

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