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Zulily's Q4 Results Easily Beat Wall Street Expectations in Earnings Debut

The discount apparel site does well in its first earnings report.

Stock prices for flash sale site Zulily were up nearly 11 percent in after-hours trading on Monday, after the Seattle-based shopping site announced fourth-quarter revenue and earnings that easily beat analyst expectations.

The company, which sells discounted apparel for women and kids, earned 10 cents per share, excluding some items, on revenue of $257 million — a 100 percent gain over the same period in 2012. Analysts had been expecting earnings of four cents per share on revenue of $225 million.

Looking ahead, Zulily is forecasting revenue between $225 million and $235 million for the current quarter, compared to analyst estimates of $223 million. For the full year, the e-commerce company projects sales of $1.1 billion to $1.15 billion, in line with analyst estimates of $1.1 billion.

Zulily priced its IPO at $22 a share in November, but it opened trading on its first day at $39 a share and is now valued at more than $5 billion. It has mostly traded around its opening range since then, rising to as high as $44.96 before today. In after hours on Monday, the stock price jumped above $47 a share.

Zulily’s public-market performance is being closely watched in e-commerce circles — and especially by other flash sale sites — because it’s one of the first digital commerce companies to go public in recent years. Re/code reported earlier this month that fellow flash sale shopping site Gilt.com is planning to go public later this year.

I’ll be listening in to the analyst call at 2 pm PT and will update this post with any new information.

This article originally appeared on Recode.net.