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Web publishers used to spend all of their time trying to figure out how to please Google. Now they’re trying to tap into Facebook and its 1.3 billion users, who are able to generate enormous amounts of traffic with a couple of clicks.
Here’s the person they need to know: Chris Cox, Facebook’s chief product officer, and the man in charge of the social network’s all-powerful News Feed. He’s joining us February 17 and 18 at Code/Media, our conference about the intersection of technology and media. You should, too.
Cox is one of Facebook’s earliest employees. And while he has always been a key figure at the social network, he’s more important to the media world than ever. He’s the one trying to figure out what Facebook should show its users — and the one trying to work with publishers who want access to Facebook’s users and traffic.
He has a big role in Facebook’s video strategy, too — the strategy that’s now responsible for generating a billion video views a day.
In short, if you want to figure out how digital media works, you need to hear what Cox has to say. Which is why we’re very pleased that he’s joining us for a live, onstage interview at Code/Media.
He joins an exciting lineup of speakers, including Chelsea Handler, Universal Music Group CEO Lucian Grainge and Warner Bros. CEO Kevin Tsujihara. We’ll be announcing more must-see guests soon.
And not that this should matter to you, but in case it does — it’s going to be in a very, very nice setting: The luxurious Ritz-Carlton in Laguna Niguel, California. Which is a pretty nice place to spend a couple days in February.
We’ve got a few spaces left. Grab one now, and we’ll see you soon.
This article originally appeared on Recode.net.